Exploring and understanding audience, encouraging communication, announcing excerpts and celebrating book releases. Just basically talking about websites... and the occasional cupcake.
New York Times bestselling author Julia Quinn won her second-in-a-row RITA award last Saturday night. She had just finished her acceptance speech when she jumped back to the mic and said, “Oh, and big thanks to my sister for saving my dress with an Autographed by the Author sticker.”
Said sister is me.
Here’s what happened: it [...]
Last week Emily and I were at the annual Romance Writers of America Conference national conference — this year in San Francisco. As Emily mentioned in her pre-Conference post, our conference days were to be filled to the brim with client meetings. And filled they were.
It was very exciting for me to meet — finally [...]
I tried to describe The Conference to someone the other day. The size (over 2000 attendees), the handful of mini-conferences attached, several awards ceremonies, fancy dinners, and a massive booksigning. Booksellers, librarians, editors, publishers, agents, publicists, web designers and more — it’s a networking extravaganza. In an industry where an overwhelming percentage of the players [...]
The people you meet at your booksignings can turn out to be some of the most influential players in your brand. These are people who took the time to come out to meet you, or at the very least, happened upon you at the bookstore and made the effort to connect. We are not talking [...]
Every year at the Romance Writers of America national convention I see, on average, over 20 clients and help plan their coming year. I am usually parked at a table taking meetings – one after another, it’s me and my laptop. I am a fixture.
Each year there is one person who walks by, stops and [...]
