Exploring and understanding audience, encouraging communication, announcing excerpts and celebrating book releases. Just basically talking about websites... and the occasional cupcake.
I love watching the team work. As art/creative director I am definitely part of the process, but I don’t have my hands on the mouse or the the sketchpad. We have design summits here — stretches of time where Misono and Estella turn off email, and I don’t bug them with new or little things [...]
Since 2008, MySpace has been been making regular and large staffing cuts. In 2009, comScore reported that Facebook had twice the global traffic as MySpace.
Back in February of 2010, one of the CEOs quit, and it was seen as a really bad sign. Back in the heyday of MySpace, bands flocked to MySpace [...]
All hail this wonderful new booksigning happenstance. Please join me in a melifluous chorus of “Niiiiccccce!” in response to this new fabulous Best Fan Behavior:
“Sign my Nook, please.”
Fans didn’t just buy books to support literacy programs, I saw a quite a few people handing over their Nooks for authors to sign. The backs are [...]
How heavy is your bookmark? What does your business card feel like? Do they leave a positive impression? Are you sure?
As an author, when you ask a reader to select your book to spend many precious hours with, you are commanding a high price point. Your book may be only $6, or a $10 ebook, [...]
We’ve all seen this author website: You plug in the URL, excuse the loading time (usually just a second or two), and up comes a high-concept, Flash-built homepage. Maybe the author’s name is animated or the navigation dances when rolled over. Or perhaps a little less cartoonish, the homepage is high design, featuring just a [...]
